Asetek is a global leader in mechatronic innovation and a Danish garage-to-stock-exchange success story. Our journey began in 2000 when we disrupted the PC cooling market with our groundbreaking all-in-one liquid cooler, setting new standards for performance and efficiency.

In 2021, we made our entrance into the world of sim racing as Asetek SimSports®. With our state-of-the-art hydraulic Invicta™ Pedals, we transformed the sim racing scene, pushing limits and redefining what’s possible.

Since then, Asetek SimSports has continued to evolve and expand, offering an extensive range of high-quality products across three Product Lines designed to immerse your sim racing experience. Our La Prima™, Forte®, and Invicta™ lines provide various wheels, wheelbases, and pedal options for every sim racer.

Everything we do is based on three words that define Asetek SimSports:

Performance. Precision. Passion.

These three words encapsulate everything from shaping our history and everyday life to driving our motivations and influencing our design philosophy.